Tag Archives: back-links

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Google Says No to Reciprocal Links

In the past, reciprocal links were an important aspect of many inbound linking strategies. But Google has ruled against this strategy and no…
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Hand in Hand: SEO and Company Branding

We all know SEO is not based on exact guidelines. Rather than being a hard science, it is a flexible art. SEO and…
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Why Anchor Text Matters for Bank-links

Anchor text is the text which stands for a hyperlink–kind of like the hyperlink’s title–and is clickable. According to SEO best practices, it…
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