We all know that we’re living in such a world where everyone is after everyone’s business. And this is the world where if you lose your business, you never get it back. It’s called competitive positioning world. In today’s date, only having a brilliant product or services are not sufficient to acquire maximum conversion rates. It takes a lot of time and funds to create an effective marketing strategy. That’s why you have to be assured that it will get a significant increase in conversions.
In whatever category you are in, you have a lot of competitive positioning trying to take your business. So what do you do? Don’t you think that it will be wonderful if there were the best tools that would just do some of the work for you to boost conversions?
Here are top 5 tools that will increase your website’s conversion rates.
Visual Website Optimizer(VWO.com)
VWO is a complete conversion optimization tool for brands with a long-term vision for better business performance. From this platform, you get almost everything that you need to increase your conversion rates, like A/B testing, heatmaps, visitors recording and all kinds of optimization tools bundles. As a growing web design agency in Sydney, we completely understand the value of user experience and what it carries for conversions. This is why we love VWO.Here, VWO offers A/B testing so you can compare two version of your homepage or landing page to learn which version delivers a higher conversion rate. A/B testing sheds light on the most minute, overlooked web design elements that could be driving traffic away.Finally, you can build a test without any coding knowledge because the entire site is visual. And for the first 1000 visitors, it’s free.
Buzzsumo for conversion
Undoubtedly this has to be one of the key tools along with Ahrefs to have in your arsenal for any SEO expert. For each social media website, Buzzsumo offers an outstanding way to find the highest performing keywords. If you want to see how many times the topic was shared across social media like Twitter, Facebook, Google+, LinkedIn and so on, just type in your keyword. If your topic is in trending on Twitter,
you’ll know to put your budget toward Twitter to get the best ROI.
Like its name, Usertesting measures the usability of products or features. You may think that your product is straightforward and easy to use until you realize your sales and user traffic are dropping for some unknown reason. Maybe visitors are facing problem in downloading the app or they give up and leave because you removed the intuitiveness after an update. Here, Usertesting gathers a various testing and uses tools that inform you about various aspect s of your product through behavioral metrics and videotaped sessions, giving you valuable insight within an hour.
From a single website, Hootsuite lets you manage all of your accounts. It helps us to schedule post, track insight, learn what content engages the most users, and even improve your relation with customer or CRM. Hootsuite, not only easier to manage multiple websites at once, but it’s best for time saver i.e. you can schedule your post for a week, a month or even more.
If the customers are facing challenges in using the product and services, they hardly give second chance or may purchase elsewhere. From the research, it came that customers take 50 milliseconds to form an opinion about your website. While changing your website, there will be the chances of increasing errors. Therefore, Qualaroo is one targeted survey platform that integrates with your existing CRM tools, allowing you to access feedback from the customer and immediately fix those errors. This app offers a list of “survey recipes”, a ready-made question sets to help you investigate common sources of problems.
Luckily, as mentioned above top tools it was found that some of them have done an incredible job of increasing conversion rates. Just keep in mind that you’ll never know the impact they could yield unless you try them out. Then, why wouldn’t you use them?
Ray is a manager at ECA Tech Inc. , Toronto's top Ecommerce software, website development and digital marketing company. He has 23 years of experience in the field of Ecommerce website, software and app development. Ray volunteered in numerous IT related free training courses all over North America and contributes articles on numerous blogs.